I just saw the author being interviewed on tv and I've ordered the book
"..........Did you know, for instance, that there are placebo trials involving fake surgery? Surgery! (Not with a general anesthetic. But still.) Or that large-pill placebos work better than small ones? (Which is funny if you think about it, considering they are equally inert.) Or that placebos sometimes work even when we know they’re placebos? (There is, correspondingly, a niche market for placebos online.)
And that’s just the kid stuff. There’s also evidence suggesting that placebos affect the immune system, not just the subjective experience of pain.
“It isn’t trickery, wishful thinking or all in the mind,” Ms. Marchant writes, when explaining the biology of the placebo effect. “It is a physical mechanism, as concrete as the effects of any drug.” What we are swallowing with any pill is essentially an idea: That we will feel better. This belief alone is often enough to trigger the release of our body’s natural endorphins, or dopamine, or whatever other chemical our body was expecting to make or consume if we’d taken an actual drug...."
http://ift.tt/1Uqefst
Cure: A Journey into the Science of Mind Over Body
"..........Did you know, for instance, that there are placebo trials involving fake surgery? Surgery! (Not with a general anesthetic. But still.) Or that large-pill placebos work better than small ones? (Which is funny if you think about it, considering they are equally inert.) Or that placebos sometimes work even when we know they’re placebos? (There is, correspondingly, a niche market for placebos online.)
And that’s just the kid stuff. There’s also evidence suggesting that placebos affect the immune system, not just the subjective experience of pain.
“It isn’t trickery, wishful thinking or all in the mind,” Ms. Marchant writes, when explaining the biology of the placebo effect. “It is a physical mechanism, as concrete as the effects of any drug.” What we are swallowing with any pill is essentially an idea: That we will feel better. This belief alone is often enough to trigger the release of our body’s natural endorphins, or dopamine, or whatever other chemical our body was expecting to make or consume if we’d taken an actual drug...."
http://ift.tt/1Uqefst
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